Who made this up?

[Cicero]

So I've seen these spies in a lot of shows. When we're they made and by who?

http://atomictoasters.com/2011/11/startup-welcome-to-spy-vs-spy-week/

[Shark98]

They were created by Antonio Prohías and first used in a MAD comic strip in 1961

[xDarkAngelx]

There is also more information here:

http://en.wikipedia.org/wiki/Spy_vs._Spy